Bella Hadid is back. And she’s done it as only she knows how: by reinventing herself. The model—and generational muse of the fashion system—reappeared on the red carpet of the 78th Cannes Film Festival with a new hair color: a honey blonde that screams old money energy with a subversive twist.
After months of media silence, Hadid chose the European film festival to unleash her comeback. The pretext? The premiere of the French film Partir Un Jour and a more restrictive dress code than ever (bye-bye naked dresses, hello controlled sensuality). But Bella doesn’t need to show skin to paralyze the timeline.
The look: a black peek-a-boo dress by Saint Laurent, emerald core Chopard jewelry, and that cat-eye liner she hasn’t worn for years—plus a brown lip and gloss combo that looks like it came straight from Naomi’s personal archive in ’97.
While this isn’t Bella’s first time flirting with lighter shades (remember her Aspen Blonde era back in 2022), this take is different: more polished, more strategic, more “CEO of my narrative.” The result is a statement-making beauty moment. Will she make it a trend again?
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