Casablanca takes us closer to summer with its SS20 campaign

Casablanca, nominated for the LVMH prize, have just presented their Spring/Summer 2020 collection with a lookbook. The images show the label’s summery look, with its characteristic silk shirts and the collaboration with New Balance.

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The intricate silk shirts and matching trousers are undoubtedly iconic pieces of clothing in the collection, along with the knitwear polo shirts and eye-catching denim pieces. The campaign images also highlight the recent collaboration of New Balance with Casablanca (@casablancabrand), which marks the first foray into the world of sneakers by the Charaf Tajer brand (@charaftajer).

Using the silhouette of New Balance 327, Casablanca has continued its usual aesthetics of Mediterranean influence in sneakers. All colours have a white base that is offset by orange and green details in the different versions of the shoe.

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Parts are expected to start arriving at distributors, including Browns, in the coming weeks.