Kontoor buys Helly Hansen and changes the rules of the game
Kontoor Brands—the parent company of Lee and Wrangler—has just officially closed its $900 million acquisition of Helly Hansen.
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Kontoor Brands—the parent company of Lee and Wrangler—has just officially closed its $900 million acquisition of Helly Hansen.
The proposal aims to evolve by breaking away from the classic rectangular silhouette that defined the other editions.
The collection comes loaded with gym kit essentials: sports bras, tops, shorts, leggings, and lots of spandex with attitude.
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