Starring Kendrick Lamar, the Maison‘s new ambassador.
Today we finally unveil the official images, captured by photographer Karim Sadli, of Chanel‘s latest campaign featuring the latest eyewear designs. As expected, and following the news that Kendrick Lamar has signed on as the official face of the House, it stars himself and the rest of the personalities who are part of the family: Lupita Nyong’o, Margaret Qualley and Nana Komatsu.
Each of the protagonists interprets the spirit of the collection with a pair of eyewear that functions as an extension of their own artistic identity. The creations incorporate that unmistakable stamp of timeless elegance, with lines that evoke retro silhouettes but, at the same time, breathe avant-garde everywhere. Nostalgia blends with avant-gardism in a perfect balance.
Scroll through the gallery above and discover the full campaign.
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