Chopard’s new jewellery sparkles with Bella Hadid

In the campaign starring the supermodel, the iconic Swiss house takes its iconic design to the next level.

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True to its heritage, Chopard presents a fluid, geometric reinterpretation of its Ice Cube line in a capsule that combines the purity of minimalism with an ultra-contemporary touch. Inspired by the play of urban light, this collection redefines its iconic aesthetic that was born 25 years ago under the influence of the Bauhaus, cementing its position as a symbol of avant-garde design.

This special occasion explores the nocturnal luminosity of big cities, capturing the glow of illuminated skyscrapers rising above the skyline. In its Haute Joaillerie workshops, the jewellery house creates mirror-polished cubes with asymmetrical heights, assembled in a flexible and ethereal arrangement that captures the light from all angles, evoking a mesh effect that embraces the body.

The result is a triple-stacked choker and bracelet, crafted from 18-carat ethical rose gold, and decorated with diamonds finely encrusted in each cube for unparalleled sparkle. Designed to sparkle at special events, these pieces encapsulate contemporary sophistication with a futuristic twist.

And what better representative than the iconic Bella Hadid, who stars in the campaign to show how these supple jewels mould perfectly to the body, fusing timeless elegance with a dynamic and youthful spirit. In addition, the proposal unveils other iconic pieces from the collection in yellow gold and white gold versions, reaffirming Chopard‘s commitment to excellence and timeless design.