MM6 Maison Margiela was conceived to be more than just fashion; it is a call to the connection between our being and clothing, a constantly evolving relationship that fits every moment of anyone’s life. This approach is highlighted in the latest Pre-Fall 2024 collection, where the brand invites us to explore the versatility of fashion in a unique and personal way.
In the lookbook, the idea is presented of getting the same mood with different outfits, either more elegant or more casual, worn interchangeably by male and female models. The connection between the men’s and women’s looks is not established through a predefined formula, but through an item added to both outfits or a shared design feature. A notable example is a diagonal neckline with a zipper, which is featured in both a tailored coat with wide-leg pants and a blouse with denim pants. This approach reveals the brand’s ability to challenge expectations and encourage creativity in the way we wear fashion.
The MM6 Maison Margiela design team goes further by incorporating cues that suggest that clothing is not only for the present moment, but can be modified over time. Details such as a patch print that has been removed, a tone-on-tone children’s bear motif on knit tops, give the impression of garments that have been faded over time. A hoodie that can be worn as a dress or with the top pulled over the shoulders to create dramatic volumes reinforces the notion that fashion is an ever-changing form of expression.
The collection also challenges fashion lovers to take on the role of creator, with pieces that suggest tweaks and modifications. From classic printed T-shirts with different cut lines to various lengths and necklines, the collection presents a unique opportunity for those looking to add a personal touch to their style.
An exciting aspect of this new collection is MM6’s new collaboration with Salomon. The first pieces in this collaboration include a Mackintosh, five-pocket jeans and a classic men’s shirt, all cut from bonded Gore-Tex. These garments drive home MM6’s core idea that clothing is made to meet whatever challenge the day may throw at you, combining functionality and style in a unique way.
The MM6 Maison Margiela Pre-Fall 2024 collection is a further demonstration that the brand not only dresses people, but challenges them to co-create their style, transforming the relationship between the wearer and fashion into an ever-evolving narrative. We look forward to witnessing its launch and seeing how MM6 Maison Margiela fashion continues to redefine the boundaries of personal expression through clothing.
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