Creatively tackling the problem of overproduction that threatens the industry.
The Diesel Loves Lee collection returns with a Wash Stone medium style, expanding their collaborative line-up co-designed by the global denim competitors. Turning their unsold stock into rugged denim hybrids, both brands build on their pre-existing styles to create new pieces that are sure to become collectors’ pieces.
Thus, we find two genderless straight-leg silhouettes and two women’s bootcut jeans made entirely from unsold leftovers. Rather than hiding the marks of their fusion, each model proudly displays its unfinished hems, along with intentionally mismatched waists to emphasise the reworked aesthetic quality.
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