Kim Jones redefines the codes of a masculine neo-wardrobe through timeless garments in discreet shades.
From tailoring to sportswear via denim and knitwear, Dior rewrites the rules for men in the Icons capsule, starring the great Robert Pattinson, the Maison‘s ambassador. Purity and meticulous detailing elevate garments suitable for everyday – and even evening – wear, whatever the context, offering a completely fresh identity.
The campaign, captured by Alasdair McLellan, immortalizes the refined and sober spirit of the proposal, reflecting Dior‘s heritage and savoir-faire as well as its emblematic codes, present in unique pieces such as the jackets adorned with the Dior Oblique motif, or the Dior Gallop shoulder bag, carefully crafted and finished with an engraved aluminum buckle.
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