Enterprise Japan: the union between sport and street culture

Enterprise Japan is the intersection of sport and street culture, the perfect balance between performance and style. The label has made its “To walk on the Stars” a new way of living life.

Eli Group, the Civitanova Marche-based company founded by Marco Marchi and Maurizio Croceri specialising in footwear and accessories, is launching its new Enterprise Japan brand in the world of streetwear. With a single goal to pursue: learning to listen, learning to observe, learning to capture what is happening to give life, season after season, to contemporary urban-inspired limited edition items.

Distant galaxies, unknown worlds and completely new sounds. Enterprise Japan’s galactic pieces are the key to a creative urban wardrobe. This independent brand is set to become a new benchmark in the international urban fashion scene. As Enterprise Japan begins to break through with three drops, the next deliveries are already on the verge of becoming a reality.

Despite its short time in the fashion system, Enterprise Japan is being loved by the urban music scene. The trainers have been worn by numerous well-known artists and personalities from the music world. Among them, Italian rapper Sfera Ebbasta, Domenico Formichetti, dj Steve Aoki, Rvssian and many more are already fans of the brand.

Now you can find out all the details of the new Enterprise Japan drops here.

And now… Why not take a look at the latest Balmain campaign starring Naomi Campbell and Carla Bruni?