"Follow me even if you don't love me": the new collection from Acromatyx

Acromatyx, the fashion brand renowned for its creativity and ability to transform the ordinary into the extraordinary, presents its new collection in collaboration with leading artist, architect and designer Tito Pérez Mora, known for his ability to explore profound themes such as time, matter and memory in a poetic and philosophical way.

Beauty can be found in the simple and the everyday. “Follow me even if you don’t love me” seeks to change the way ordinary things are seen. At the heart of this collection is the designers’ idea of turning the everyday into art, reminding us: “it’s all in the eye of the beholder”. In our busy day-to-day lives, we often overlook the beauty hidden in our surroundings, taking out of context what we have at hand. A bold proposal to change our perception of ordinary things.

The founders of Acromatyx, Xavi Garcia and Franxde Cristal, play with sizes, materials and everyday objects to create surprising and unique garments that defy our expectations. Here you will find garments such as the “baked suit”, “the junk jacket”, the “junk white bermuda”, each meticulously designed and interpreted to invite you to appreciate the beauty in the simple and the everyday. With a focus on sustainability and supporting local artisans, Acromatyx stands out as a brand that celebrates the beauty of imperfection in fashion.

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Inspiration and transformation by Tito Pérez Mora

Tito Pérez Mora’s influence on the “Follow me even if you don’t love me” collection goes beyond inspiration. The artist has intervened iconic pieces of the brand with his artistic stroke and innovative perspective, fusing the world of art and fashion in a collaboration that breaks with conventional expectations. Discover this magic in the exhibition at Acromatyx’s new space in Madrid’s La Latina district where beauty in simplicity comes alive and surprises.

With jewellery by Jane Bardot

The collaboration between Acromatyx and Jane Bardot gives life to a new collection of jewellery where everyday objects are transformed into wearable art. Hardware hangers become elegant pendants, stationery clips become fashion accessories and kitchen bags house vacuum-packed jewellery, creating a surprising concept of “meta-jewellery”. This project, guided by the creative vision of Maria Blanco, creative director of Jane Bardot, redefines the everyday with a unique fusion of art and fashion.