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HYKE SS24 revives the glorious collab with The North Face

After nearly four years, HYKE and The North Face invoke a new era together during Rakuten Tokyo Fashion Week.

HYKE SS24 revives the glorious collab with The North Face

The HYKE SS24 collection focuses on a kind of core in which different functionalities and utilitarian designs converge to confront modern life. It is a collaboration that came to light on August 31 on the catwalk in Tokyo, where we could see how the Japanese brand continues to evolve, giving a new meaning to its pieces, through reconstructed designs inspired by vintage military and sportswear.

Within the collaborative capsule, cozy and functional silhouettes like military-inspired outerwear, technical Pertex layers, flowing skirts and exclusive accessories co-created by brands like Beautiful Shoes and bag maker Chacoli add sophistication to the range.

From designs such as bolero style vests to long sleeve tops are connected by that functional background: high performance and trail running, combining the two languages: the minimalist of HYKE with the innovative technology and materials of The North Face, resulting in this series bathed in a palette of military green, gray and black tones.

One of the highlights of the line are the trail sneakers, in black and khaki green, constructed with a mesh upper and a flap panel with code-share detailing. The sneakers are complete with lugged soles suitable for both mountainous trails and exploring the urban.

More information about the launch of the collection will be unveiled in January 2024.

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