Jannik Sinner and Gucci strengthen their relationship

The Italian tennis player and the Italian fashion house have just unveiled the latest campaign that teleports us to the playing field itself.

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The images were captured by photographer Riccardo Raspa, who has accompanied the tennis laureate during his training and international competitions, and show the customised duffel bag that Sinner wore at last year’s Wimbledon Championships. He also opted for two other customised duffel bags for the US Open and the Nitto ATP Finals.

A collaboration that strengthens the strong connection that exists with the ambassador and reinforces Gucci‘s commitment and legacy with this sporting discipline that began in the late seventies. It was at that time that the House expanded its range of tennis-related products, most notably the iconic Tennis 1977, one of the first sneakers designed by a luxury house.

Now, more than forty years later, Sinner and Gucci continue to re-define the intersection between tennis and luxury while establishing a paradigm of shared values that emphasise elegance and lifestyle.