The most popular streamer on Twitch has done it again. A move that confirms what we already knew, Kai Cenat livestreams are more than just entertainment; they are cultural events, as seen in this latest one with Kim Kardashian as the opening guest.
The streamer thus turns his marathon into one of the most talked-about online events even before it begins. Cenat has established himself as one of the platform’s most influential figures thanks to large-scale livestreams and high-profile collaborations. The previous edition broke audience records, and this year he looks set to repeat the formula with Kardashian as the initial draw.
The news quickly spread across social media. Jokes, memes, and surprise at the crossover between Kardashian’s celebrity world and the Twitch community. An encounter that reflects how mainstream culture and digital creators are increasingly interconnected.
With the launch of Mafiathon 3 featuring Kim Kardashian, Kai Cenat thus consolidates his role as one of the most influential architects of online entertainment.
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