Kauli Vaast is Dior’s new global ambassador

The young surfer, who is preparing to compete in the Paris Olympics, has just officially joined the Maison.

Dior expands its roster of ambassadors with the incorporation of the elite Tahitian athlete Kauli Vaast, thus betting on the new generations and unifying fashion and surfing as never before. This is not the first time that the fashion house directed by Kim Jones has shown special interest in this sport: remember the collection designed in collaboration with Parley for the Oceans and Vissla from plastics found in the ocean off the coasts of Sri Lanka, the Maldives and the Dominican Republic.

The 21-year-old has positioned himself as one of surfing’s top emerging athletes after competing at the ISA World Surfing Games in 2023, catapulting him directly into this year’s Olympic Games.

“I am honoured and proud to join this magnificent fashion house, which is moving forward every day with boldness and creativity, just as I must do in surfing,” explains Vaast.

And speaking of new appointments… Jamie Dornan joins LOEWE.