For Kylie Jenner, having a makeup empire (Kylie Cosmetics) is no longer enough; now, the entrepreneur is branching out into the fashion world with her new silent luxury brand, Khy.
Kylie Jenner has officially announced the launch of her new clothing line with a simple photo message: ‘Meet Khy’. The reality star posted a picture of herself in a leather trench coat on Instagram. In turn, if you click on the hashtag on the photo, it redirects you to Khy’s official profile. With just one post, in the photo you see the same piece Kylie Jenner is wearing in the above post with a caption that reads, “Coming soon”.
The entrepreneur also posted the link to the brand’s website in her Instagram bio where you can get a closer look at the design, a sleek black coat with a high collar, cinched waist and oversized shoulders. For now, users can sign up for ‘early access’ to the collection on Khy’s website, although no official release date has been announced). So follow us for the latest news.
It’s no surprise that Jenner is going all in on the fashion industry, considering most of her sisters already have their own lines. Kim Kardashian has Skims; Khloé Kardashian has denim at Good American. Fashion journalist Lauren Sherman writing in Puck reported in July that Jenner was working with Emma and Jens Grede, who also work with Kim, Khloé and Kris in their businesses, on a fashion line).
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