Labell-D is responsible for building a new circular marketplace that seeks to protect the value of luxury products, facilitating their purchase, rental, resale and repair, connecting, from one place, the realities of the first and second-hand markets.
The world’s first closed-loop fashion ecosystem officially launched on 1 May 2021, promising to facilitate the shopping experience for customers who would be able to enjoy a rich and varied range of items from leading luxury brands to buy, resell, rent or repair from Labell-D’s marketplace.
The platform includes a series of services with the endorsement of the same luxury brands responsible for each design, thanks to a disruptive digital label. Through this label generated by Web3, which is responsible for monitoring, tracing, authenticating and allowing brands and consumers to continue to know in detail the uniqueness of each piece.
Led by Julia Vendramin, Labell-D has managed to gather a community of customers of which, according to its own estimates, about 75 percent belong to members of the Z and Millennial generations, willing to favour the implementation of this new circular economy. There are 35 fashion brands on the platform, including Gucci and Burberry.
Halle Bailey, Hanni and Julia Garner, stars of the Gucci Horsebit 1955 campaign.
Sigue toda la información de HIGHXTAR desde Facebook, Twitter o Instagram
You may also like...
