Lacoste SS20 | Retro iconography

The minimalist aesthetic and the heritage of the French house define the new proposal of Lacoste SS20 in which the colour you see plays an important role.

Lacoste’s garments are timeless, timeless classics and evoke a retro approach to the world of athletics that combines the practicality of sportswear with the typical elegance of country clubs. From the iconic crocodile polo shirt to the basic raincoat, from the sports jacket to the relaxed-fit trousers, the brand founded by René Lacoste presents each season a selection of classic and easy-to-wear garments that combine luxury, British heritage and sport.

The brand’s men’s collection for the SS20 season was inspired by retro iconography inspired by the world of tennis clubs. Lacoste’s classic colors like white, green and navy blue are added this season with khaki that reminds us of the long summer afternoons spent on the tennis court.