Madelaine Petsch stars in new SKIMS campaign

The Riverdale actress joins an epic group of stars who have worked with SKIMS, including Rosalia, SZA, Ice Spice, Carmen Electra, Jenny McCarthy and more.

“I had such a good time on set and felt really confident in my SKIMS, The Cotton Collection is the softest loungewear”, shared the actress in a press release.

The brand’s popular collection focused on classic cotton underwear includes new designs, keeping its famous pink color in several of the pieces. It mixes cotton knit and cotton ribbed styles, combining sensuality and comfort.

You can now find the new silhouettes on the SKIMS website starting at 12PM (ET) today, September 7.

EYTYS moves to Ghana for 72 hours.