The Marc Jacobs and A.P.C. FW25 capsule, comprising 26 pieces, takes cues from the collegiate imagery of the 1980s. Each piece is reinterpreted with contemporary details and personal references.
The collection reflects Marc Jacobs’ history in New York and Jean Touitou’s in Paris. It includes nods to their student ID cards and original transport passes. These graphics appear on T-shirts, becoming a signature element of the collaboration.
The classic collegiate aesthetic is translated into layered pieces with careful tailoring, precise detailing, and archival references that connect both iconic cities.
Key pieces include varsity jackets crafted from wool and cowhide, sweatshirts, and T-shirts featuring the fictional university crests of both brands. The French label’s signature denim appears in jeans, miniskirts, and unisex chore jackets. Oxford shirts, striped polos, and rugby shirts complete the nod to vintage prep style. Buttons featuring the designers’ profiles recall the Roman Empire, adding a touch of sophistication.
In accessories, Marc Jacobs’ tote bag is reimagined as “The A.P.C. Tote” in brown leather. The Varsity Tote combines denim patchwork with the collaboration’s crests. A brown leather penny loafer, accompanied by a special-edition coin, rounds off the collection with a classic, elegant touch.
Prices range from $100 to $1,295 USD. The capsule is now available in boutiques, stores, and online.
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