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Mugler returns to the Paris catwalk

Mugler, absent from Paris fashion shows since fall 2020, will present the AW23 collection on January 26 at La Villette

After 3 years presenting the collections in fashion film format, Mugler(@muglerofficial) returns to the Paris catwalk with a show, the brand claims, with no precedent.

Mugler has scheduled the show for 8:00 p.m. on January 26 at La Villette, the cultural complex northeast of Paris. There, Cadwallader will present a see now buy now collection. Not many details are known about the show, but the brand has assured that it will be an immersive experience with a live audience.

The brand’s last show was AW20 under Cadwallader’s creative direction. Since the pandemic, the brand has reportedly decided to show its collections through videos loaded with special effects and celebrities such as Megan Thee Stallion, Chloë Sevigny and Hunter Schafer, among others.

Considering the considerable success that the brand is experiencing in recent years, Mugler’s show looks set to be one of the fashion shows of the season.

 

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