Nike launches Ja Morant’s first sneaker: Nike Ja 1

Memphis Grizzlies point guard Ja Morant will debut his first trainers in partnership with Nike this Christmas: the Nike Ja 1.

The shoe is launched in a light blue colour in the mesh and leather area. The Swoosh comes in lime green and red, while the outsole combines pastel pink and yellow. In addition, the Nike Ja 1 sneakers feature the Memphis Grizzlies player’s daughter’s name emblazoned on the inside half of the shoe.

Ja says he spent more than two years working on the design of his Nike. The athlete not only wanted them to look good aesthetically, but also to be functional. The sole of the shoe is designed to cushion the landing while maximising hang time for greater control.

https://twitter.com/JaMorant/status/1607043640425316353?s=20&t=O1r9GjiO0wDBhBj27Z9vaw

“Morant, Nike Basketball’s first exclusive Generation Z athlete. He is a revolutionary player who quickly became a global star with his unmatched athleticism and exciting style of play,” said Scott Munson, vice president, Nike Global Men’s Basketball.

“His authentic personality, deep love for his community and family, and joy for the game make him very special, on and off the court. We’re thrilled to add Morant to our exclusive roster and can’t wait for everyone to learn more about his first shoe: the Nike Ja 1.”

Additional details of the shoe, such as price and release date, will be announced in 2023. For more information here.  

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