Nike unveils Caitlin Clark’s logo and upcoming collection

The WNBA player Caitlin Clark, who has already made a notable impact as just a sophomore, will see her playing style reflected in her own symbol: her personal logo with Nike.

The design, based on interlocking Cs, represents “unwavering confidence, steadfast commitment, and remarkable shooting ability.” Within it, a smaller C alludes to how her game is built from the core outwards, transforming her talent into a visual narrative that now extends into fashion.

The collection will include t-shirts, hoodies, trousers, and shorts. It is designed for both young athletes and adults, with premium pieces that translate the player’s identity into everyday clothing. Her first signature shoe will arrive in 2026, consolidating the relationship between Nike and Caitlin Clark as a long-term project that unites sport and style.

Nike’s initiative demonstrates how a logo and a collection can translate the essence of an athlete into a cultural language that goes beyond the court. The first release will be a navy and yellow t-shirt, available on 1 September in North America. The rest of the collection will reach stores on 1 October.