Patta x Havaianas: A Transatlantic Connection

Collaboration stands as a symbol of connection, community and style.

Taking as a reference the vibrant spirit of Brazil and the authenticity of the community that Patta has been forging since its origins, this meeting highlights two apparently disparate trajectories that, nevertheless, share the same pulse: that of the legacy, that of the neighbourhood, that of those who are standing strong without forgetting where they come from.

The silhouette chosen for this special collaboration is Havaianas‘ iconic Brasil Logo. A base that needs no introduction, reinterpret it with the Amsterdam brand’s unmistakable signature. The insole, the visual protagonist of the design, incorporates a duplicate Patta logo that dominates both feet, while the straps opt for subtle co-branding.

This reinterpretation is offered in two colour combinations that encapsulate cultural identities: black and white, and forest green with yellow.

Scroll through the galleries and discover the campaign photographed by Edgar Davis, football icon, 90’s legend and cultural reference in multiple scenes.