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Prada’s latest campaign is a conversation between Hunter Schafer, Damson Idris and more

An intimate and unrehearsed interaction, in which they simultaneously allude to the fiction of different eras, to narrative cinema and to the veracity of documentary.

Prada’s latest campaign is a conversation between Hunter Schafer, Damson Idris and more

Photographed by Willy Vanderperre, the protagonists engage in an interesting exchange of opinions and contrasting points of view.

A cast of world-renowned actors including Harris Dickinson, Damson Idris, Yili Ma, Hunter Schafer and Letitia Wright are captured in an intimate and unrehearsed interaction, simultaneously alluding to the fiction of different eras, narrative cinema and the veracity of documentary, highlighting the latest offering from the acclaimed creative duo of Miuccia Prada and Raf Simons.

Informal and direct, simple and true images that reflect innately human gestures and impulses: our need to connect, to offer opinions, to listen and to learn. And the campaign extends to reality, not just observing but instigating dialogue as action: sets of conversation cards, written by Miranda July, propose topics for discussion among friends.

And speaking of new campaigns… Saint Laurent invites us to live a dreamy summer with ‘Tan Lines’.

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