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Real Madrid embraces Bernabéu blue in new kit launch

One week ahead of the 2025/26 season kick-off, Real Madrid and adidas unveil the third kit, inspired by the blue of the Santiago Bernabéu.

Real Madrid embraces Bernabéu blue in new kit launch

The design of Real Madrid ´s new kit centres entirely on a vibrant blue, a colour that evokes the stands and the unique atmosphere of the Bernabéu. This shade is balanced with white details, adding brightness and clarity to the overall look. Meanwhile, a discreet yellow inscription with the club’s initials on the back of the neck adds a subtle touch of identity.

The iconic adidas trefoil sits on the chest. The Originals line introduces a subtle reinterpretation on the three stripes along the sleeves. These stripes feature a serrated effect that references the silhouettes of footwear from the same line. In doing so, a dialogue is created between different pieces and brand codes.

This new Real Madrid shirt is now available in the adidas online store, ready to accompany a season where Bernabéu blue becomes the protagonist, beyond the pitch, as a symbol.

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