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Reebok and MACHINE-A celebrate diversity and inclusion

Taking his cue from the vibrant club scene and under the creative direction of Stavros Karelis, Steven Ma has devised this collection.

Reebok and MACHINE-A celebrate diversity and inclusion

Through an exclusive genderless silhouette geared towards the LGBTQIA+ community.

A tribute to inclusivity and a manifesto of progressive love. That’s how the latest collaboration between Reebok and MACHINE-A, where the Club C LTD silhouette becomes the undisputed protagonist of the special encounter, could be summed up very succinctly. Taking cues from the vibrant club scene and under the creative direction of Stavros Karelis, founder of the concept shop, Steven Ma has devised this inclusive collection where both parties merge harmoniously.

Thus we find the Instapump ‘Trompe L’Oeil’ model, representing the fluidity and positivity of sensuality. A bold statement of individual expression and a hymn to personal freedom.

Scroll through the gallery above and discover images from the campaign photographed by the iconic Leslie Zhang and starring Kai Isaiah Jamal and Alibae.

The collection is now available in MACHINE-A London shops and on the official website.

And speaking of sneakers… The Nike Air Max Plus ‘Volt/Solar Red’ is back.

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