Entitled ‘Welcome Back To Earth’, the brand’s latest campaign recalls its nature-inspired origins.
And as much as Salomon sneaks into the most exclusive boutiques in the world through collaborations with high fashion houses, we must never forget that its spirit originated in the French Alps and its main objective is to equip outdoor sports enthusiasts.
It is this very issue that is emphasized in the brand‘s latest creative proposal, the same one in which the hiking clothing for the Fall 2024 season is unveiled. Located in the Stubaital valley in Austria, it presents new and carefully designed technical pieces such as the GORE-TEX 3L jacket, down pants or ergonomic backpacks.
Scroll the gallery above and discover all the details.
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