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SHOOP FW23 is inspired by the beauty of process and the unfinished

SHOOP launches its new Fall/Winter 2023 collection inspired by the beauty of the process and the unfinished, playing with the details of the garments.

SHOOP presents its new Fall/Winter 2023 collection inspired by the beauty of the process and the unfinished, playing with the details of the garments and looking for the balance between the perfect and the imperfect, the finished and the unfinished, the subtle and the sophisticated, the delicate and the resistant.

The collection is made up of unfinished garments with layers and visible or torn linings, which focus on materials and details, proposing clean silhouettes in neutral colours, combined with check prints in bright colours or crumpled garments.

This latest launch of the independent fashion brand founded by Miriam Sanz and Yohei Oki stands out for its use of materials such as Japanese denim and tricot with handmade textures, as well as crumpled fabrics in reversible garments and accessories.

Like every collection of this firm located between Madrid and Tokyo, SHOOP FW23 defends responsible consumption, making small productions, high quality garments that last over time and reusing fabrics left over from previous seasons (New Life Serie).

SHOOP’s Fall/Winter 2023 collection is now available at shoopclothing.com.

Shoop launches the collection campaign with New Rock.

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