Stone Island explores new community dimensions

This season, the brand brings together an eclectic cast who lend their identity to the collection’s signature pieces.

From basketball player Carmelo Anthony to actor Don Johnson, including figures such as Alessandro Borghi, Chokkan, Chy Cartier and Oleksandr Usyk, each profile embodies the intersection between innovation in design and the strength of individual personality. This latest chapter belongs to the “COMMUNITY AS A FORM OF RESEARCH” project, which consolidates the relationship between Stone Island and the multiple voices that form part of its cultural universe. The story is completed with portraits of Earl Sweatshirt, Bret Easton Ellis, Charlotte Day Wilson, Clint 419, Isaac Hale and Nasser Ssekandi, thus constructing a mosaic in which creativity and authenticity engage in organic dialogue.

Through the lens of David Sims, styled by Max Pearmain, and under the creative direction of Ferdinando Verderi, the campaign focuses on the visual purity of Stone Island‘s iconic white background. Accompanied by questions selected by Hans Ulrich Obrist, the images place both the protagonists and the new garments at the centre of the conversation.

Alessandro Borghi embodies monochromatic sobriety with the 1200027 PERFORMANCE FLANNEL_STONE ISLAND GHOST bedspread, which reinterprets the concept of camouflage with a breathable, windproof and water-resistant membrane. Oleksandr Usyk wears the 4100079 UNEVEN RIPSTOP PRISMATICO parka, a hybrid of ripstop cotton and shiny polyurethane that, after a selective fading process, creates a unique prismatic effect. Chy Carter wears the 4100085 jacket, which fuses a translucent polyurethane outer layer with a removable cotton lining, playing with opacity and colour distortion. Chokkan adds a utilitarian twist with the 6100025 RATTEN WOOL POLY FLEECE sweatshirt, which mixes ratteen wool and polyester in an oversized style, emphasising the functional aesthetic of Stone Island Marina.

Scroll through the gallery below and discover the complete proposal.