Gucci Cruise 2026: homecoming
Gucci travels to Florence, the city where it was born in 1921, with a cruise fashion show that dusts off the brand’s archive and brings it to the present.
Gucci
Gucci reveals the location of its Cruise 2026 fashion show
The Italian brand has announced that its Cruise 2026 fashion show will take place in Florence, and not just anywhere: the historic Palazzo Settimanni.
Gucci Lido: Italian summer in poetic style
The collection pays homage to the mythical charm of Italian lidos: those beach clubs where sun, salt and style blend effortlessly.
