LVMH finally goes for NFTs with Kenzo
Although LVMH claimed not to be too attracted to the Metaverse and digital fashion, it is now launching its first NFTs with Kenzo.
Although LVMH claimed not to be too attracted to the Metaverse and digital fashion, it is now launching its first NFTs with Kenzo.
As LVMH CEO Bernard Arnault has stated, entering the Metaverse is not one of his main objectives.
Through its LVMH Luxury Ventures division, the luxury conglomerate has decided to take a minority stake in Aimé Leon Dore.
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