Oakley celebrates 50 years with a tribute to its iconic ellipse
This exclusive model pays homage to Oakley’s iconic ellipse, reinterpreting it as shape, concept and statement of intent.
Oakley
Travis Scott Launches His Own Smoothie at Erewhon
Travis Scott presents the ‘Storm Storm Smoothie’ in Erewhon, a functional green drink that fuses wellness and Cactus Jack aesthetics.
Travis Scott becomes Oakley’s Chief Visionary
Together with his team at Cactus Jack, the creative will co-create capsule collections, revamp iconic models from the archive and design new silhouettes in both eyewear and apparel.
