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The new SKIMS campaign: Ice Spice, PinkPantheress and more

Kim Kardashian features several female musical artists for the new SKIMS shapewear campaign, with pieces for all sizes and body shapes.

Kim Kardashian features several female musical artists for the new SKIMS shapewear campaign, with pieces for all sizes and body shapes.

SKIMS by Kim Kardashian launches its new shapewear campaign starring some of the female artists of the moment: Ice Spice, Pinkpantheress, RAYE and Nessa Barrett. In it they sport the brand’s most popular pieces, for all bodies and occasions.

“I’m thrilled to launch this new generation of SKIMS shapewear with a campaign that celebrates these amazing musical artists,” Kim said in a press release. “Ice Spice, Nessa Barrett, Pinkpantheress and RAYE are very talented women and are a true reflection of our SKIMS community.”

This is the first campaign for British singer Pinkpantheress, who commented, “I loved being part of the latest SKIMS campaign. These styles allow me to try clothes I wouldn’t have tried before and make me feel so comfortable and confident.” Ice Spice added “SKIMS just gets it and makes me feel extra rapturous.” For RAYE, “SKIMS has been a game changer when it comes to inclusivity and representation, and I am honored to be a part of their community of confident women.”

This campaign includes new silhouettes and styles that will go on sale starting April 27 on the SKIMS website.

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