The return of Nike Shox

The sneaker that defined an era, especially in Italy, is back: Nike Shox.

An iconic technology that Nike relies on to take us back to the depths of 2000. Nike Shox changed the rules in terms of both innovation and design. Along with the futuristic spring mechanics that took more than a decade to develop, Shox was ahead of its time and was a slipper for the brave, a slipper that made a statement.

The famous Red and Silver colors of the legendary R4 silhouette return this Christmas season ready to regain lost hegemony. From the depths of the mysterious project S.A.R.A. laboratories nss together with One Block Down, Slam Jam and Antonioli presents the great resurgence of the Nike Shox.

The shoe goes on sale next December 13, exclusively through One Block Down, Slam Jam and Antonioli, the future of Nike Shox is now.

Photography Vincenzo Schioppa
Stylist Emma Scalondro
Makeup Artist Elena Gaggero
Models Giorgia, Mirios, Amath @ Crew Model Management
Art direction & production nss factory