Last month, Frankies Bikinis and Bella Hadid launched a collaboration that transcended aesthetics to embrace their most authentic roots. Far from a typical launch, this is a homecoming statement, a personal manifesto that reflects years of shared history. Francesca Aiello, the mind behind the brand, grew up in Malibu with Bella, and that friendship that has lasted since childhood has materialized into a collection with its own soul, ready to conquer the rodeo with a touch of sophistication.
Now, the second installment of this long-awaited collaboration arrives packed with even more cowboy-chic influence, taking the essence of the West to the next level. Among the most covetable pieces is the “Lasso” pattern, a combination of cream and black stripes masterfully displayed on bikinis, shorts, and bras. Not to be overlooked is the “Summer Denim” design, an indigo design with white stitching that mimics the texture of denim, giving each piece a sense of elevated rusticity.
In the dress category, the “Western” dress captures romance with a milkmaid silhouette featuring delicate red bows, while the “Prairie Dress” in “Rodeo Gingham” evokes country elegance, with a brown and white plaid print reminiscent of Western classics but with a haute couture reinterpretation.
Francesca Aiello describes her collaboration with Bella in terms that denote a deep admiration and connection: “Working with Bella has been a dream come true. There’s something truly unique about creating alongside someone who inspires you, not just as a creative force, but as a person. Bella is all of that and so much more.”
The second part of the collaboration is now available on the brand’s website, while the third and final installment is expected in June 2025.
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