Swatch proposal draws from original designs of the 80s and 90s, updated today for the NEON collection with contemporary cases and neon color palettes.
The 1988 Flumotions returns as Swatch Neon Flumotions, now in an ultra-thin version. The 1990 Signal Flag, one of the most remembered chronographs, is presented as Neon Signal Flag with a powerful chromatic reinterpretation. In addition, the 1986 Emeralda Diver makes its debut in this collection as a chronograph, maintaining its retro character reinforced by neon contrasts.
From 1991, Skychart retains its distinctive date window and joins the NEON lineup. Following it, the 1994 Seppia reappears as Neon Seppia in a Big Bold format, with a renewed palette. Closing the release is Hielo from 1993, also reimagined on a larger scale under the same formal code.
The six new models of the Swatch NEON collection are now available, reaffirming the brand’s interest in revisiting archival designs through an aesthetic language that connects with today’s consumers.
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