PLEASURES has announced its latest highly anticipated collaboration with the iconic anime series Evangelion. This exclusive collection, which will launch on July 12, 2024, promises to fuse the distinctive PLEASURES aesthetic with the unique codes and imagery of Evangelion, creating a perfect synergy between fashion and pop culture.
Since its debut in 1995, Evangelion, created by Hideaki Anno, has captured millions of people with its complex storytelling and deep philosophical themes. This cultural phenomenon has left an indelible mark, and now, with the PLEASURES x Evangelion collection, its influence extends even further into the realm of contemporary fashion.
The collection is highlighted by a meticulously curated selection of garments and accessories that celebrate the legacy of Evangelion. From graphic tees, hoodies, jackets, trousers and hats, all designed with artwork and motifs inspired by the series, they encapsulate the essence of the series and the brand’s aesthetic.
As part of the launch, PLEASURES will pre-release a limited edition T-shirt at AnimeExpo in Los Angeles from July 4-7, in collaboration with JapanLA. This exclusive piece will serve as a preview of the collection. The official launch will be available exclusively through pleasuresnow.com and selected retailers on 12 July.
Under the title ‘Mood Indigo Music’ PLEASURES presents its collection for this season.
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