The “Vear” stand turns VERDY’s Beats Pill into a collector’s item

An accessory that transcends functionality and becomes a cult object.

Just one year after jointly launching the Pill speaker, Beats and VERDY are once again working hand in hand to offer Vear, the ultimate stand that fuses technology and aesthetics with the unmistakable touch of the acclaimed Japanese artist.

Continuing his universe of illustrated creatures with names beginning with “V”—such as Vicky and Visty—the founder of Girls Don’t Cry presents his new character, full of nostalgia and fun. Vear holds the latest model of the Beats portable speaker between his teeth, transforming what would normally be a simple audio device into a highly desirable collectible figure.

The launch is scheduled for today, 21 August, through Dover Street Market London.