This is how we experienced Primavera Sound with adidas Originals!

With adidas Originals we arrived in Barcelona excited about what we would experience during Primavera Sound. The sportswear brand has been celebrating the union between music and fashion at this event for years. After having the expectations sky high due to the success of the previous editions, we can confirm that the 22nd edition of the festival has once again set the bar very high during the 30th, 31st of May and 1st of June thanks to the signature of the three stripes, its community and the great line-up.

But let’s start at the beginning. We landed in Barcelona and adidas Originals kicked off the festival with a dinner at the iconic Bar El Pollo. A small bar in the Raval that has become Rosalía’s favourite for its pinchos de tortilla and pickles. A way to recharge your batteries to enjoy the adidas CONFIRMED welcome party together with the NTS radio platform in the NAU room where Diego 090, Kaidara, Drummie, Nusar3000 and La Zowi performed. As if that wasn’t enough, collaborative t-shirts were made and signed by the artist from Granada.

This is how we experienced Primavera Sound with adidas Originals!

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With our best looks and the SL 72 on our feet – this season’s silhouette of the sports brand – we were able to enjoy a dream line-up for three days. In case you still don’t know which shoe it is, this model was first launched more than half a century ago and now adidas Originals pays tribute to the inimitable legacy of a revolutionary trainer with two new versions. Both models retain the iconic T-toe with an updated twist.

Aron Piper, Edgar Kerri, Laura Vandall, Natalia Lacunza, Carla Paucar, Bycalitos, Julieta, Ralphie Choo + Russia IDK, Jesús Lafuente, Alba Miró and Recycled J, were some of the adidas Originals guests with whom we had the pleasure of sharing these 3 days of festival. Although it was difficult to get to all the performances we had marked as favourites, we didn’t miss Vampire Weekend, Justice, Peggy Gou, Lana del Rey, Troye Sivan, Rels B, Arca, Omar Apollo, Sega Bodega, SZA, Charli XCX, Disclosure, 070 Shake, La Zowi and DJ Playero.