This season high fashion is fed by food bags

The synergy between fashion and gastronomy continues to generate an endless buffet of timeless items: from bags in the form of snacks, as illustrated by Balenciaga once again transforming ‘junk’ into luxury, to updated versions for this season inspired by food.

High-end brands are thus satisfying the hunger of the community around them, feeding more than ever on culinary references to launch their own versions dedicated to exclusive, rather than mass, consumption.

EDIBLE ACCESSORIES

The latent proliferation of gourmet bags on the Paris Fashion Week catwalk was a feast of glitz, creativity and style. In the first instance, the Parisian baguette, as a source of incessant inspiration, was explored by Moschino and UNDERCOVER, who baked their own design of the food in a high-end key.

So while Moschino produced bread-shaped clutches, UNDERCOVER models walked the stage sporting translucent baguette bags.

JW Anderson‘s surrealism and his majestic reinterpretation of trompe l’oeil and everyday objects once again materialised in the LOEWE bag in the form of asparagus. The brand’s creative director sculpted delicious vegetables to display on the catwalk like a collector’s piece on the runway.

In the same framework for the FW24 season, the Bottega Veneta brand also dived into the depths of the phenomenon to present its own edible accessory: a small fur fish made in its signature intrecciato print, which would sail alongside plush fur coats and wool shirts.

In parallel to Paris Fashion Week, under the spotlight of independent design, Israel’s Tal Maslavi presented an ingenious cake bag inspired by pastry. A $1,000 bag creatively stimulated by his own cake shoes that invited visual tasting.