The comfort of a trainer with the strength of a technical boot.
UGG continues to expand its men’s universe with the launch of the JLD Boot. This new model embodies the brand’s innovative spirit, fusing functionality, design, and comfort in a proposal crafted for the modern urban explorer.
The JLD Boot stands out for its Super Critical Foam midsole, providing continuous cushioning and a lightweight feel. It delivers the comfort of a sneaker within a sturdy boot silhouette. The design also includes a PEBAX plate to reduce overall weight and a Vibram XS Trek Evo sole for improved traction across different terrains. Inside, its Twin Face lining offers insulation and warmth, ensuring comfort even in cold conditions.
With a utilitarian focus and adaptable aesthetic, the boot serves as a perfect canvas for personal expression. Its removable spats allow for different styling interpretations, adapting to the wearer’s own look. Staying true to UGG’s DNA while looking ahead, the JLD Boot balances tactile materials, clean lines, and comfort-led design.
The launch campaign reinforces this concept. Shot across both urban and natural landscapes, it highlights a piece that is tough yet refined — technical yet versatile. The JLD Boot is designed to move with those who embrace new paths, both in the city and beyond.
Available in Black and Chestnut, the new UGG JLD Boot is now available at ugg.com.
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