We tell you all about Zalando’s three vervaines

After last year’s success, Zalando wanted to showcase the different vibes of the Spanish summer through three festivals spread across the country, based on the styles of the most important holiday locations of the season.

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Three events that celebrate the different styles of each region and also the trends and expressions of identity of each of them, where fashion and music come together with the creativity of the Mediterranean, the south and the north.

The first Verbena took place last night in Barcelona, where we could enjoy an exclusive concert by Bad Gyal, who ignited the audience with hits such as ‘Fiebre’ or ‘Chulo’. In an atmosphere typical of Mediterranean summer nights, the attendees wore the latest summer fashion trends: from the 2000 effect to the return of the total look in denim or neon colours.

Young promises of fashion, music and the creative industry of the national scene such as Lola Rodríguez, Carla Díaz, Martina Cariddi, Guillermo Campra and Alex Pastrana came together to interpret their own personal vision of the style of the Costa Brava. Zalando‘s friends didn’t want to miss this unique event either: Jessica Goicoechea, ByCalitos, Alba Miró, Clakovi, Joan Margarit…

The next Verbenas will be held in the main summer destinations of Asturias and Tarifa to continue celebrating the different Summer Vibes in the south and north of Spain.