We tell you all the details of Moncler’s “The Art of Genius” event

It looks like Daniel Lee’s debut for Burberry won’t be the only headline-grabbing show at London Fashion Week in February. Moncler has announced that its upcoming Moncler Genius event will also take place at the upcoming London Fashion Week. We tell you all the details.

Moncler’s “The Art of Genius” experience will take place on 20 February at London’s Olympia venue. At the moment, we didn’t know who would be part of the team of collaborators for the luxury line’s Autumn/Winter Genius collection, but we have news. In addition, celebrating creativity beyond the fashion system, the event will feature immersive experiences exploring all the intersections of fashion with other disciplines: art, design, music, entertainment, sport and culture.

This event marks the beginning of the redefinition of Genius, evolving from the universe of fashion collaborations to a platform for creation in the broadest sense of the word. Moncler Genius launched in 2018, showcasing the power of collaboration in the luxury industry and moving away from the traditional fashion calendar. To present its roster of this year’s co-creators, Moncler presents The Art of Genius, a live show, which will show us, under one roof, the collaborators, concepts and collections of 2023.

“The Art of Genius” will push the boundaries further than ever before, as the event is set to give voice to a new cadre of creative minds from across disciplines and spaces. 2023 collaborators include Pharrell, Roc Nation, footwear designer Salehe Bembury, Adidas Originals, Fragment design, Palm Angels, Alicia Keys and Mercedes-Benz. The event will also welcome legendary American designer Rick Owens, who will present a separate collaboration with Moncler.

“In 2023 we enter a new phase for Moncler Genius. While our commitment to creativity and innovative thinking doesn’t change, we are moving from a collaborative model to a co-creation platform, allowing us to interact, learn, think and create something that didn’t necessarily exist before. We will access new communities, creators and disruptors from the world of Art, Design, Entertainment, Sports, Fashion and Culture,” says Moncler’s President and CEO, Mr. Ruffini.

Tickets for “The Art of Genius” experience on 20 February are available from the Moncler website. However, if you’re not in London, Moncler will be streaming online and promises “exclusive content” for those who register.

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