We live in a hyper-connected world where every moment is an opportunity to express oneself, making the intersection between fashion and technology more fluid than ever. The ubiquitous mobile phone no longer only functions as a communication tool, but also as a creative window and even a fashion accessory to reinforce any look. With the streets of Madrid as the main stage and exclusively for HIGHXTAR, Eider confirms that mobile phones are one more fashion accessory to take into account when executing an outfit, giving rise to attractive combinations and providing the final touch.
Content creator, creative director and now rapper, Eider Paskual is still an Internet icon of the high-end scene. Her ‘Pinterest girl aehstetic’ essence, her naturalness on camera and her sleazy, minimalist outfits that draw from indie sleaze, have positioned this young woman as a key figure in understanding the new wave of multidisciplinary creatives who, through the smartphone, have seen an opportunity to express themselves and thereby inspire new generations.
Through Samsung’s new Galaxy A55 5G model, the creative shows us that the mobile phone is a canvas for creativity and a reflection of her ever-evolving style. Eider pairs the ‘Lavender’ smartphone with a denim jacket – a must-have for this spring – a shirt and rectangular sunglasses. The sophisticated and refined design of this model is essential for the content creator to decide to use it as another accessory for her preppy look – which she has chosen to take her vintage blazer to the dry cleaners.
The creative takes advantage of the phone’s three rear cameras – a 50MP main camera with optical stabilisation, a secondary 12MP wide-angle sensor, and a third 5MP sensor for macro shots – to capture everyday moments that inspire her as she strolls through the streets of the capital, carrying it in her hand as if it were an extension of herself. On this occasion, she accessorised it with an XS quilted bag in the same colour, a tweed jacket, a mini skirt, oval sunglasses and Kitten Heels with socks.
Whether as a creative tool or as an everyday accessory, Eider has shown that when technology and fashion intertwine, endless possibilities emerge. After several meetings, the artist decided to treat herself to a bouquet of flowers. For the outing, Eider has opted for a look that follows the ‘nerd’ trend with a cap, XS glasses, a shirt with a blazer, a skirt below the knee and Samsung Galaxy A55 5G in ‘Cielo’ version.
Since she decided to share her talent as a singer with the world by rapping her #OOTD (Outfit of the Day) on social media, the songwriter uses her walks to think up new lyrics, look at her mobile phone for new trends and inspiration, and connect with creatives who agree with her codes. One look that she uses a lot is to wear oversized shirts with a special touch with tracksuit bottoms and loafers. Do you dare to wear it this season?
To find out what’s new with the Samsung A55 5G, visit samsung.com.
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