Willy Chavarria launches a collection of dirty, worn-out underwear

The celebrated designer, winner of the CFDA award for Best American Male Designer in 2023, shakes up the industry once again.

Under the title DIRTY WILLY UNDERWEAR, Chavarria pokes fun at fashion with a series of boxer briefs and dirty, worn-out tank tops. And we can all agree that the older our underwear gets, the more we like it (or do we?). With this in mind, the creative has come up with his latest proposal.

But don’t go away that the price is commensurate with its appearance. Not at all. Each of the pieces has been manufactured in Peru with fine Pima cotton thread and hand-finished in New York. In addition, they refer to the erotic notions of queer fetish culture, so they can also be found in sex shops.

“The underwear experience is our most intimate moment when it comes to dressing and undressing. We want to feel sexy for ourselves and for others. And WILLY underwear is daringly sensual. This is just the beginning,” says the designer.