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With Nathy Peluso and in black and white: this is what Desigual’s next campaign will be like

Nathy Peluso will be the face of Desigual this autumn. The news has been confirmed through a portrait and a teaser starring herself. 

Nathy Peluso will be the face of Desigual this autumn. The news has been confirmed through a portrait and a teaser starring the singer. 

The official image is signed by iconic fashion photographer Txema Yeste, while the video is directed by Pau López (Manson). For the campaign, Desigual is going all black and white – something unprecedented for the brand, which has always stood out for its daring colour combinations – as a way of stripping down to the bare essentials and presenting itself anew.

At the moment this is all that is known about the brand’s next campaign in collaboration with the Argentinian artist. While we wait for September, we can enjoy the official teaser:

 

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Una publicación compartida de Desigual (@desigual)

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