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Y-3 FW25 embraces Gothic Modernism

The FW25 campaign from Y-3 combines technical tailoring and minimalist footwear with contemporary Tokyo architecture.

Daido Moriyama / Y-3
Daido Moriyama / Y-3

Y-3 presents its Fall/Winter 2025 campaign with black and white photographs by Daido Moriyama. The images engage directly with contemporary Tokyo architecture. This collection combines technical tailoring with the iconic presence of adidas’ Three Stripes, creating a clear and defined visual language.

The shoot took place in a brutalist building in Kawaski-Shi. Oversized volumes, asymmetrical panels and hooded silhouettes reinforce the Gothic current present in today’s visual culture. The tailoring — trench coats, blazers and baggy trousers — is modified with white patchwork and contrast stitching. The Three Stripes are placed centrally, emphasising their distinctive character.

In footwear, Y-3 maintains its futuristic and refined approach. The Y-3 GENDO TRAIL, Y-3 TOKYO, Y-3 STAN SMITH and Y-3 GSG9 BOOT reinterpret classic silhouettes with minimalist lines. The STAN SMITH in bicolour and the TOKYO, which offers a more vintage feel than its previous sporty iterations, stand out.

FW25 from Y-3 presents a visual study of form, contrast and urban architecture. The FW25 collection is already available at the brand’s official store.

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