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RHUDE is next on the list to present its own version of PUMA CELL Endura.
The Los Angeles-based brand – RHUDE – was founded by Rhuigi Villaseñor in 2015, and the upcoming collaboration coming from the hand of Puma pays tribute to its Filipino roots. Nicknamed “Sundry,” the coloring reflects a traditional dying technique he learned from his mother before his family moved to the United States. In addition, the shoe features a blend of leather and mesh bathed in neutral tones, while the retro brand “CELL PUMA” is found on the heel in mint green.
The sneaker will go on sale March 2 at select PUMA stores such as Footdistrict and puma.com.