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The innovative new flavour of Rockstar® Energy Drink contains hemp seed extract and will hit the market this month.

Local shops will soon have a new flavour of Rockstar® Energy Drink: Hemp Extract. Spain is one of the first three markets in Europe where the product will be launched.

The new flavour is accompanied by a communication campaign featuring brand ambassadors Rubentonces, Leto and Paracetamor and popular streamers Carola and Kids.

The new flavour also features a disruptive can design in shades of gold and green, and will be available later this month.