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The upcoming Versace (@versace) 2019 Resort focuses on its Medusa, relying on the signature icon as a symbol of strength and women’s empowerment.

Versace Resort 2019

At a time when the catwalks have become places of vindication, Donatella has had it clear, now is the time for women and to exalt their strength and capacity. The allusions to “equality” or “power” make it clear that this collection is vindictive on all four sides.

Although the use of the Medusa is very obvious, the collection is not about the Medusa but rather about the figure that represents the snake-haired creature, in the words of the brand the concept resides in “the eternal symbol of power — the Medusa — represents the independent woman whose allure is oh so strong. Especially today“.

Versace Resort 2019 

The collection includes all the trends that currently dominate the scene. From the prints of the 80s and 90s to the logomania, so recurrent in the latest collections of SS18 and 19.

Although it may seem like an attempt to join the current, we must not forget that we are talking about Versace (@versace) and all the trends we are talking about are intrinsic to its DNA.